Alter Ego Hair Color 7/3 Blonde Gold, 3.38 Oz

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Ammonia-free, ppd-free permanent hair color with a specific anti-age action dedicated to satisfying the ever growing requests for a more gentle and treating color.
  • 100% grey cover
  • Protects the hair fibre
  • Elevated cosmetic action
  • Incredibly beautiful colors, true to chart
  • Infinite possibilities to inspire creative customized coloring services
  • Pleasant & delicate fragrance
  • Intense and brilliant color directions
  • Reliable final color results
  • High lifting power (up to 4 levels)
  • Maximum personalization
  • Hydrating and anti-oxidizing action
  • Anti-age effect